Hi, I’m Tabita.
Author, communications and marketing expert
I build, manage, and protect company reputation and brand
Featuring interviews with 23 top Chief Communications Officers, the stories in this book provide clarity and insights into their paths to success as well as strategies for ensuring their work contributes to business performance and the bottom line.
It provides a compass for ambitious professionals interested in progressing their career, and advice for C-level executives on how to best work with their communications teams.
Excerpts from the book
"Helping brands and leaders articulate to the world what the world would lose if we didn't have those brands or those leaders."
"My team and I act as guardians of the organization and its name."
"Trust your instincts. We're dot-connectors; we pull together different insights daily, giving us a great perspective. Don't underestimate that perspective and value."
About me
I'm a communications, brand, and marketing expert in the B2B industry. I've worked in-house, with agencies, and as a freelance consultant helping companies build and protect their reputation while driving demand.
My personal brand is to always progress with a purpose.
I'm particularly passionate about the role communications play in helping a business thrive and how it can help C-level executives connect the dots inside and outside their organisations.
Connect with me on LinkedIn.
Buy or download the book from Amazon.
Buy or download the book from Apress.